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2016/11
November 2016
Logo Firecracker Films
Sony

Sony Twitter campaign

During Champions League football matches Sony launches a Twitter campaign called the ‘Champions Sofa’ to promote the Sony Experia smart phone, showing supporters on their sofa at home during all the matches. Firecracker Films produces the footage and WorldFixer.com organises the fixers to find fans and crews, and to accompany and direct the filming.

In the small town Nederwetten, near Eindhoven, Han and his close friends support PSV that plays a Champions League match against Atletico Madrid. With a Sony A7S Camera the supporters are filmed. The footage is streamed via a LiveU box to Firecracker Films in Londen.

For this production Featurez gave advice, did research, organised a cameraman and camera and LiveU streaming equipment and accompanies the filming.

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